Leading With Purpose

Virtual Executive Education Program

Autumn Cohort 2025: October 1 – December 3

Learn how to drive positive societal and environmental impact by creating enduring mutual value. Join expert practitioners, leading professors, and a community of purpose-driven peers as you explore this better way of seeing and doing business.

Drive Positive Impact

If you are a senior leader with a deep conviction that business should be used as a force for good, this program could be for you.

It offers the skills, tools, and network you’ll need to ensure your company is making the world a better place, while also performing at the highest level.

Hands-on training, interactive tutor groups, and expert-led sessions will be spread across nine weeks to accommodate your existing commitments.

Hear From Experts

Our global faculty model brings together world-class experts from leading universities and businesses. You’ll learn from seasoned practitioners speaking candidly about their own leadership experiences and gain access to the latest research shared by top professors. Please note that speakers may vary.

  • Marya Besharov

    Professor of Organisations and Impact at Oxford University’s Saïd Business School

  • Nathalie Seddon

    Professor of Biodiversity & Director of Nature-based Solutions Initiative at the University of Oxford 

  • Karim Harji

    Oxford Impact Measurement Programme Director at Saïd Business School

  • Erin Meezan

    Chief Sustainability Officer at JLL

  • Tricia Wilhelm

    Group Head of Social Impact at Anglo American

  • Sue Garrard

    Former EVP of Sustainable Business Development and Communications at Unilever

  • Matthew Barzun

    Co-Founder & Chair of Tortoise Media; Former U.S. Ambassador to the UK & Sweden 

  • Melanie Dulbecco

    CEO at Torani

  • Natalia Ball

    Global Chief Growth Officer for Pet Nutrition at Mars, Incorporated

  • Rahul Malhotra

    Head of Group Brand Strategy & Stewardship at Shell

  • Kresse Wesling

    Award Winning Environmental Entrepreneur; Co-Founder and Director of Elvis & Kresse

  • Alastair Colin-Jones

    Executive Director at Mutual Value Labs

  • "The program helps leaders to innovate, to elevate their knowledge, and to ignite their ‘why’. It gives them a science-based framework."

    Tamer Kadry
    General Manager MW India & Vice President New Markets, Mars Wrigley

  • “The Economics of Mutuality shows us that we can do well and we can do good at the same time. The myth that ‘for us to win, someone else needs to lose’ must be busted.”

    Nuno Gonçalves

    Senior Global HR Executive;
    Former VP of Talent Management & Executive Development, Nike 

  • “The Economics of Mutuality will have profound influence on business practice, education and research over the coming decades.”

    Colin Mayer CBE
    Former Dean and Professor, Oxford University’s Said Business School 

The Program

  • 9 Weeks

    2 hours live teaching, 1 hour in tutor groups, and 2 hours self-paced learning each week

  • Virtual

    Rich blend of interactive and individual online learning  –  accessible from any location around the world

  • Tutor Support

    Learn in small peer groups with an experienced tutor to guide you throughout your journey

Join a Community of Practice

As well as learning alongside other senior leaders during the program, you will gain access to a global network of graduates. Over the past eight years, more than 500 people have participated in our course, coming from a diverse range of companies — some of which are represented by the logos shown.

  • “Attending the course has changed the way I lead because I’m more confident and aware that it’s possible to find solutions and measurement for some of the issues that we thought were softer.”  

    Rahul Malhotra
    Head of Group Brand Strategy & Stewardship, Shell

  • “Driven by the Economics of Mutuality model, Royal Canin has become the sector’s most valuable brand and the most successful Mars Inc. business, tallying 20 years of double-digit revenue growth.”

    Loïc Moutault
    Global President of Petcare, Mars, Inc.

  • “The Economics of Mutuality has enabled me to see the capabilities my business has to engage with partners to bring profitable solutions to the problems of people and planet.” 

    Mandikova Drahomira
    Group Chief Sustainability Office, Asahi Group Holdings 

Learn How to Apply an Impact-Driven Operating Model

The program will teach you how to implement the Economics of Mutuality  –  a proven operating model that drives superior value creation through impact-led management practices.

Powered by digital tools, it equips companies to generate enduring mutual value for the benefit of multiple stakeholders by addressing societal and environmental challenges.

Practical and scalable, the model enhances business performance by embedding purpose-driven strategies and metrics into day-to-day operations.

  • Purpose Opportunity Identification

    Uncover new opportunities by engaging purpose as strategy – pinpointing societal or environmental challenges to address that are relevant to your capabilities and industry. This fertile ground for growth and impact is where your company's interests meet collective interest.

  • Growth Strategy Development

    Gain unparalleled insight into your ecosystem of stakeholders – understanding root causes behind key pain points. Expand your visibility of value creation opportunities and surface value erosion risks to be mitigated, such as breakdowns in trust or misallocation of resources.

  • Impact-Led Solution Design

    Design profitable and scalable business solutions that enable your company to create and capture value across your ecosystem. Use financial and non-financial management metrics to reveal the whole picture and provide leading indicators of performance and impact.

  • Capability Building

    Transform your company’s operations and culture by developing mutual practices and mindsets through our learning and engagement offerings. Boost employee motivation and retention by upskilling and aligning your organization behind a common purpose.


Alumni Testimonials

We asked graduates of the program to share their key highlights and takeaways from the course.

Join a Growing Movement

The Economics of Mutuality operating model emerged from a multi-year business innovation program developed by Mars that engaged a range of cross-sector partners including Oxford University’s Said Business School. The program delivered proof of concept practical application across business units, sectors, and markets along with teaching curricula and case studies.

The team behind the program spun out of Mars in 2020 to advance and implement the operating model more widely. Under the independent brand of the Economics of Mutuality Alliance, a partnership of two non-profits and two for-profits including Mutual Value Labs, they now collaborate with companies, investors, universities, and NGOs around the world to serve the common good.

This executive education program offers a gateway into a dynamic and growing movement that is advancing better business. Click the button below to find out more about the course and how to apply.